I’ve been branding specialist and freelance graphic designer for over 10 years. I’m an observer and lover of useful and beautiful objects, clearly communicated messages, and immersive experiences. I have a hyper-awareness of the visual and textual world around me. I connect the dots and ask “how” and “why” do these messages work (or not work).
Graphic design should provoke a reaction, using meaningful and relevant ideas to engage with your audience and leave an impression.
I’m a freelance graphic designer with 10 years of commercial experience, working for some of the biggest brands including; Unilever, NHS, Tesco, Lloyds of London and Cathay Pacific.
I also work with many startups, and have helped them, through creating the right commercial design for their brief, to secure big contracts with buyers such as; Sainsbury’s, Selfridges, Waitrose, As Nature Intended and The Health Store.
Your brand is not what you say it is, it’s what they say it is.
A brand identity is not a logo design, or a slogan. A brand starts with a story and grows by fulfilling a promise.
What is your story?, what are you promising?. I’m a brand designer and storyteller. I help you find what your consumer’s really want.
A website design not only needs to look contemporary and beautiful, it also needs to be user friendly, fast, secure, visible in search engines and work flawlessly on all modern mobile devices.
I’m a freelance web designer and front-end developer with a commercial background in; Online Shops, Content Management, Responsive Mobile Design, Search Engine Optimisation and Social Media.
Lee is a pleasure to work with and is both imaginative and meticulous in his work. He sets himself high standards which is reflected in his quality of work and he is extremely professional in his approach with clients. Looking forward to working on many more projects with Lee in the future.
We have worked with Lee on two different projects including our main product design and we've been more than satisfied on both occasions. Lee is extremely creative, highly professional and with our experience never fails to encompass what we want as a company within his design ideas. It has been a pleasure working with Lee Mason and we are looking forward to doing so again on many other projects in the future.
Lee has done a great job in designing my range of baby food pouches. Right from the start he understood my vision and the story that I wanted to create. He hired a specialist children's book artist and directed her to create an amazing set of packaging design concepts. I am very grateful for all his effort and hard work. I really recommend Lee Mason to anyone who needs a freelance graphic designer or freelance web designer.
Lee managed to fit the brand identity around the product by illustrating a story based around the origin of each flavour. Since launching in February Neat’s is stocked by The Health Store(wholesale) and many outlets such as As Nature Intended and The Grocery with exports to Europe and interest from the Far East. Sales have been consistently rising with new interest for 2018 from other major buyers. I would thoroughly recommend Lee for all of your design. His work is scrupulously backed up by professional research and justification.
Lee is a very knowledgeable and helpful person to work with. He will go out of his way to find solutions to challenges and understands a great deal about technology and design.
Lee did a fantastic job in conceiving, creating and evolving the initial brand identity for our industry first tech start up. His out of the box thinking and ability to guide a client through a structured branding workshop achieved maximum results. Personable, creative and a strong ability to execute with great results. Lee gets our highest recommendations.