Fairlight Cycles eCommerce Website Design with Bike-Fit Calculator and Customisable Products.

Fairlight Cycles, a new high-end bicycle brand, asked me to design their eCommerce website. The site has been launched a few months and the company is now peddling hard (pardon the pun) to try to keep up with sales demand. That’s what I like to see!

The Brief

Fairlight needed a website designed and developed  to sell their new product line of bicycles. This website needed to take a persons body measurements and advise them on the right model of bike for them, it also had a ton of content to get across that explain the detail and quality of each model.

The Solution

This was a particularly complex website project for a freelance website designer to take on. In fact it was a difficult website project for a larger digital agency to take on. I created the bulk of of the site and partnered with a back-end development team who were able to assist with delivering the bespoke custom fitting calculator and other custom eCommerce elements.